https://www.darlenegibson.com/projects daily 0.75 2024-12-17 https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506230851563-ILMI69K4TZAROMLI6ESA/id_2.gif Projects Icons created for MetLife https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/193a6926-31f2-4856-a2ab-331d3edeed95/Coolaroo-logo.png Projects - Make it stand out Coolaroo https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359447976-4U1BTWTKS4Y5CHAJAWSO/sb.jpg Projects Sparrow + Belle https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/36a9fd10-5b6a-49d2-8bdd-37d9d8b0df33/Outrigger-Platinum-logo.png Projects - Make it stand out Outrigger Platinum https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359406895-97XGTO400LSGJ4NJ1ETY/rrruff.jpg Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359328804-8LHQRW9HYFMS6FTOGCLK/ca2025.jpg Projects Proposed logo for PPIC, CA 2025 report https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359687587-0AJF2XJ7ZR54BLZ45JFQ/gatech.jpg Projects Proposed anniversary logo for GA Tech https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/55fd8f13-281e-4a58-aeda-f5a09aa231a5/Undo-logo.png Projects - Make it stand out Undo https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359380405-8LOPTQXT3K2U2KX2J6KP/jeter.jpg Projects Jeter24, A fitness center by 24 Hour Fitness https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359355106-GO9GVXWL47PYB02HGT1D/hra.jpg Projects Huntsville Association of Realtors https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/032e9753-4f98-41ca-bdd2-d6f5ef2f31b9/UXU-logo.png Projects - Make it stand out UX University https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/ec7e5afb-1e49-47a0-9df0-421bb7e9b847/Outrigger-zone.png Projects - Make it stand out Outrigger Zone https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359339876-I8Z1LR3T712TAJF3FEGR/ca2025-illustration.jpg Projects Featured in CA 2025 report https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/c39f0b54-e5c0-4c6c-8c00-4a816bc24a3e/RideOn-logo.png Projects - Make it stand out Ride On for Golden Road https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/7e47bc3a-731b-4b0d-b21c-ae4d583dacac/AM-logo.png Projects - Make it stand out Auto Modality https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506359703049-KL1V2YP972ZM7PY6POO3/va.jpg Projects Created for Virgin America Fare Sale https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1a61d1e1-bebe-4903-8b71-248101c6e7ab/5a5deaa6-2c08-4bf0-bcf0-2b4d96597834_rw_1920.jpg Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/f06fc78c-ab9a-45d0-a5b6-e6c66e09e68f/20230911_BigTobaccosFantasylandnew_1.jpg Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/f5a395ef-8f31-40ab-80b5-1c87161e3a5e/CTPP-Fantasyland-Posters-PR-1580x948-1.jpg.jpg Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/8f28ab81-b798-472f-8440-366c4d66d1b2/20230911_BigTobaccosFantasylandnew_2.jpg Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/5bc56b78-f70d-4226-9d26-9135f1613010/Outsmart-Covid-9x16-1.gif Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1d040e17-1515-4a39-9294-bef4e5ac394a/Newspaper.png Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/5720ee25-30ab-4692-9bdb-25aadd5a58ec/Suck-Less-9x16-1.gif Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/0187966a-74af-4395-954c-e56419eb0108/testit-treatit-Free+Outdoor+Poster+Mockup.png Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/d95419b9-5982-4a4f-837a-92da41353a46/Social_1280.png Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/7387e4d6-2edf-4205-b69c-34afeb28af44/Outsmart-1080x1920-1.jpg Projects - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506016668588-KANV4QPWIET48MFO75NH/airmax_window.png Projects - AirMax Retail Campaign — These point-of-sale posters were produced to announce the arrival of the AirMax LTD, featuring a graffiti-inspired look, designed to appeal to the shoe’s target audience. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1505944962591-FZE30L1DP7ZIJX2W3RW1/ipad-many-t.jpg Projects Sometimes in medicine there’s a huge breakthrough, but Genentech employees come to work not expecting it today. The millions of moments between the big breakthroughs are where progress is made curing mankind’s most prevalent diseases. This is the idea behind Genentech’s brand, Everyday Epic. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1505932524090-G4QM93UVYUEQ1IGMMALU/Booklet-0290-10-10-2015-09-22.jpg Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1619064900870-B8FS3E9ZCIE97I31JJOX/CSH_Collection.png Projects - Creating regional identities— Each identity needed to differentiate itself while living under the same master brand. To achieve this, a core visual system was developed where each identity shared the same guidance to create visual cohesion across CommonSpirit’s regional brands. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1618605769869-61ZD1F0J1UD4LO6N34R5/automodality_1.png Projects Automodality needed new visual identity focused on the benefits of the technology. The new brand was built around the idea “see the unknown,” which comes through in the unseen parts of the architectural A letterform. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1675125602205-FQP4S9NS5SWTGQR0LB3K/image-asset.jpeg Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1675713047194-0SPULZLPENQGAFHI5V4O/image-asset.png Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1677870606561-9GQA9OR9TOSR1DVTVZVT/Outrigger-3.jpg Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1677870883657-EIEVEPFL9V2YWXTCHB0P/GENE_EC_1595.jpg Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1677870994817-2R28P7GM5Q9AX9V6WFX2/Web_Home_1wphone.png Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1677871065232-A8JDGP33ROU9PCNEQZEW/Tokyo_book_1.jpg Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1723643496831-LGRP4G47A9VBOZ8U6IG7/Artboard+1+copy-1.png Projects The new Surface packaging promises a premium product experience with its simple and elegant cover displaying only a foil windows logo and its crafted box design which neatly displays product documentation and accessories. The new system also personalizes the experience by offering four rich seasonal colorways. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1570814141034-VZJZJO815WC1OUEFCQJD/UXU-1.jpg Projects - Identity & Event Branding A refreshed identity for the event was developed as well as a system that could be extended to community engagement projects. A set of custom illustrations were created to convey event themes: Community, Knowledge, & Inspiration. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1571093823730-PAC1BZS3Y9V52C6GUH4N/3respects-sticker_2.png Projects https://www.darlenegibson.com/contact daily 0.75 2024-09-24 https://www.darlenegibson.com/home-copy daily 0.75 2024-09-02 https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1619981679732-NYQ7KKJJ9WX1I5CXTGMM/image-asset.jpeg Home (old) https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029812965-IN73B2UN46WY2J4FYIFZ/Web_Home_1wphone.jpg Home (old) Google Environment https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1604983255134-3LMNYTD88G9MAL6VAHQ6/google_projects Home (old) Google Projects https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029354132-Q4H4YH4IPPADX77FSEV0/DH-1.jpg Home (old) Dignity Health Brand Book https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/d852147c-c3b5-410a-ae9d-cac3cc85e456/RideOn.png Home (old) - Make it stand out Golden Road Brewing – Ride On Packaging https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029960648-D0TCUV1PG6SK8L98Q21S/TOKB.jpg Home (old) Super 7 https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/39772d97-49c1-4af6-9137-60b29ac8e14b/undo-3-chart-08.png Home (old) - Make it stand out Undo https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029434215-UTUGOMMHX6QV7R4PXHHX/shapes2.gif Home (old) Environmental Graphics https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506030239699-792P32VSINOB3VWJNRXK/soccer_silo_all.jpg Home (old) Nike https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029998854-PK0LOAA2N64JO1A8VKNA/GEN_3.jpg Home (old) Genentech https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/59b0e5e0-4ef1-4f1b-8040-bf232fe29fb7/Outrigger.png Home (old) - Make it stand out Outrigger Resorts and Hotels https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1605038154015-4WP3470CA9MDX7O9AS9B/csf_image Home (old) CommonSpirit Family https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1618446822041-WBQSD3XRJ4WOL475NY66/am_home.gif Home (old) Auto Modality https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506030265786-37EFGW5A08XTXN5O557A/Logos.jpg Home (old) Identities, Icons & Illustrations https://www.darlenegibson.com/home-new daily 1.0 2025-01-22 https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/ac28d153-ff51-4b72-8987-7e1a55ccc7ec/Outrigger.png Home - Make it stand out Outrigger Resorts and Hotels – Branding https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/39772d97-49c1-4af6-9137-60b29ac8e14b/undo-3-chart-08.png Home - Make it stand out Undo – Branding https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/9cb287f3-16ab-4013-b1ce-c1e6c2c26e88/Main+auditorium+welcome+screen.gif Home - Make it stand out Google UXU – Event Design https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/b6ba4102-f76b-4819-b710-23d2cf3113ae/fantasyland_hero.png Home - Make it stand out Undo – Big Tobacco’s Fantasyland https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029812965-IN73B2UN46WY2J4FYIFZ/Web_Home_1wphone.jpg Home Google Environment – Website Design https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1618446822041-WBQSD3XRJ4WOL475NY66/am_home.gif Home Auto Modality – Branding https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029998854-PK0LOAA2N64JO1A8VKNA/GEN_3.jpg Home Genentech – Brand Book https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506030265786-37EFGW5A08XTXN5O557A/Logos.jpg Home Identities, Icons & Illustrations https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029434215-UTUGOMMHX6QV7R4PXHHX/shapes2.gif Home Genentech – Environmental Graphics https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029960648-D0TCUV1PG6SK8L98Q21S/TOKB.jpg Home Super 7 – Book Design https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506030239699-792P32VSINOB3VWJNRXK/soccer_silo_all.jpg Home Nike https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/0f1aadcb-089a-434b-a92e-0489b2d141cb/Three_respects.png Home Google – The Three Respects Project https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1605038154015-4WP3470CA9MDX7O9AS9B/csf_image Home CommonSpirit Family – Branding https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1506029354132-Q4H4YH4IPPADX77FSEV0/DH-1.jpg Home Dignity Health – Brand Book https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/18979fe1-5664-4d18-9bac-856ed841897e/ezgif-5-9e6e39c217.gif Home - Make it stand out CDPH – Test It. Treat It. You Can Beat It. https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/1619981679732-NYQ7KKJJ9WX1I5CXTGMM/image-asset.jpeg Home https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/d852147c-c3b5-410a-ae9d-cac3cc85e456/RideOn.png Home - Make it stand out Golden Road Brewing – Ride On Packaging https://images.squarespace-cdn.com/content/v1/59c19dfeccc5c5b529d33677/fb089e41-3e2a-43f7-9b1e-582b13389943/Artboard+1-05.png Home - Make it stand out Microsoft – Hardware and Accessories Packaging